Marketing

Ten essential tips ofr delivering successful SEO

by

Barracuda

10 tips for effective SEO:

TrackingBefore you start your SEO campaign make sure to implement a quality web stats package that lets you know what search engine spiders are visiting your site, what keywords are referring the most traffic to your site, and how many hits/page views you are getting.Build great designTo get the best search engine visibility web designers should follow the 5 basis rules if web design which states that web site should be:Easy to read Easy to navigate Easy to find Consistent in design and layout Quick to download Write effective Title tag on the pageArguably the most important ranking factor for effective natural SEO is the title denoted by the – title – tags on HTML. This title is considered primary text by the search engines meaning that all the search engines record this text and place considerable value on it. It is important because it is the first text shown in the search results as a hyperlink to your site. As a general rule a descriptive title should be 5 to 10 words for each page or 69 to 75 characters.Body textOn your page you should always aim to have a healthy amount of descriptive body text to explain what the page is about, don’t rely on the title of the page. You should aim to have your keyword in the text as much as you can, with it still being comfortable to read. This is known as keyword density. All search engines consider words at the top of the page, above the fold as more important in value than the rest of the page Domain and the URLPlacing key-words in the domain can have some weighting in the effectiveness of your natural SEO. The reasoning is that the terms or phrases matching the words you typed in a query are highlighted when you view the search results. This is known as search- term highlighting or term highlighting. Note; If you are going to buy and use a URL that may have already been used in the past, it is worth while checking the history of the URL. H1, Bold, ItalicsYou should have your main keywords once in an H1 tag, once in bold and then once in ITALICS, this should show the search engine crawler that these are important words/phrases for the page, so in turn the crawler will make the assumption that the keywords are important for a visitor.Anchor textAnchor text is what we call text links. You should always try and have all text links as descriptive keywords. When a spider follows the link to your page it should have an understanding of the content. Anchor text is a great way of improving your rankings on competitive keywords.Write fresh contentGoogle loves fresh content. They have a fairly new spider called freshbot, it crawls the web daily looking for new/updated pages and sites. It will then list the page at the top of their index for that sites keywords. It will stay there for a few days, if the page was just an updated version of what is already in the results it will revert back to the old version and drop back to it’s old position, if the page is brand new then it will drop completely from the index, until the next full update when it should take a permanent place in the results.LinkingBuild high quality external links to your website. Sites with high quality credible links pointing into them gain more popularity than sites with low quality links. It is rumoured that Googles places up to 60% of its weighting on quality of party external links:See: www.barracuda-digital.co.uk/linkbuilding Page submissionSubmit the root page to all the major UK search engines on the Internet: Google, Yahoo, MSN. It will take them a while until they crawl your site fully but be patient. There are plenty of directories online, find one that fits the theme of your site and submit the root URL, again this may take a while but be patient.

David Reilly is managing director of leading London based SEO consultancy Barracuda Digital, www.barracuda-digital.co.uk. Barracuda has acquired a reputation for delivering exceptional natural Search traffic for blue chips clients

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Ten essential tips ofr delivering successful SEO}

By Anu Kool

Though applications like Limewire still roam the cyberworld as popular and reliable peer-to-peer file sharing systems, the Kazaa Lite K++, a client created based on the original Kazaa application, serves as the ideal file sharing program that promotes the ethical use of the program amongst its users. Compared to the original program, Kazaa Lite allows you to download files with no ads, spyware or adware, features that improve the security of downloading like its built-in firewall PeerGuardian and prevents users from ‘leeching’ or downloading files from others without contributing their own. These qualities or features make up the ideal P2P software and it does not require you to pay for any upgrades, making the free Kazaa Lite application available for download anytime, anywhere.

In order to use the free Kazaa Lite program, the user had to download and install the software client, which communicates with a number of registration servers to identify files for downloading. Kazaa does not operate through file servers. Instead, it uses the Kazaa network called FastTrack, which simply holds peer registration information and connects between any two peer clients.

Kazaa Lite is free because it is created by third part programmers that modified the binary of the original Kazaa application. It developed later versions, some of which included the K++, a memory patcher which removed search limit restrictions, multisource limits, and a maximum participation level of 1000. Some of its features include unlimited number of times the command ‘Search More’ is possible, better multi-source downloading, no third party .dll files, debugging options, and unreachable souces are not converted and stored in the .dat files.

The clients of Kazaa Lite were shut down by the original owners of the Kazaa Media Desktop, Sharman Networks, claiming it to be unauthorized and derivative. They sent a letter to Google requesting that they take out any links leading to free Kazaa Lite downloading websites and have threatened to take legal action against those who host the program unless they are completely taken off from their servers. However, because of Kazaa Lite’s decentralized nature, shutting the program down completely may be virtually impossible to accomplish technically since there are still free download locations for Kazaa Lite that are still up and running. Users can still get free Kzaa Lite downloads in some existing file hosting websites, although the connection when downloading files would be difficult now that the project has been shut down.

Despite the many conflicts regarding the program, Kazaa Lite and its K++ version can now be downloaded off the Internet again and remains available in the FastTrack network which Kazaa Media Desktop relies on. The new version, known as the Kazaa Lite Resurrect, has been developed and updated and can be downloaded once again. You can also download free Kazaa Lite applications off the Internet via websites like FreeKazaaLite.net. This has the latest version of Kazaa Lite. This is free of syware and viruses. It has no ads and is one of the most advanced versions released yet.

About the Author: Download any digital file including music, movies, images, software with millions of others! Discover the freedom and download

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By Larry L. Miller

Marketing effectively online requires a number of different processes that must blend together and flow like a well oiled machine when youre promoting your business opportunity. Not everyone who markets online knows how to do this process and many dont really care to learn. This is where it may be to your advantage to acquire the professional services of a marketing expert to help you in this ever changing process of promoting your business.

One critical element many of the professionals use for successful marketing results is using press releases on a regular basis. Just putting out a press release by itself probably wont give you the recognition you feel you might deserve. However, including press releases in your overall strategies will make an excellent, well rounded, powerful marketing campaign come alive.

A press release for online distribution is rather easy to create, informative to the reader and easy to distribute. Your press release should include between 400-800 words in total and should be written in the 3rd person format. There are no limits regarding the amount of press releases you can write and distribute so use this marketing tool to your advantage.

If youve had something exciting in your marketing efforts then do a press release on that specific issue and share it with the masses on the internet. Lets say that you recently started using a remarkable marketing tool and you signed up as an affiliate for that product and the new system has been producing some fantastic results. Wouldnt that be something to write about in a press release promoting your affiliate opportunity and asking users to join you in your new venture?

Think about what some of your existing clients questions have been over the last few weeks and the answers you gave that client. Write them down and then expand on that issue. Think of other questions that you had when you first started using the program and write down the answers to those questions. You now have a basis for issuing a press release about your latest and greatest addition to your marketing endeavors.

Once you get your press release written and youve met all the guidelines for publishing press releases then publish your release on your website, blogs and any submission service that you can find that will publish your new found opportunity. Many of the free publishing services have a limited time they will leave your release live on the internet. In some cases you will find that these free services will only keep your release for two years or less.

By publishing your press release on your own website, personal or business blog, forum or possibly your own article directory, these releases can include multiple permanent links pointing back to your website. The search engines love back links so the more links you can generate the higher your page ranking will appear when a search query is made containing your keywords or keyword phrases. In article directories you can normally place up to three links in the bio area of your press release, blog or directory post.

Dont forget to hand index the unique URL of your press release to at least the big three search engines. Since most of the queries are made through Google, Yahoo and Bing your site should see some substantial movements in the search engine results. Some of the bigger press release companies are associated with some of the bigger most respected publishers on the internet so dont overlook this tremendous opportunity to get your name, your companies name and information in front of the major players.

Make your press release interesting, informative and dont try to sell your product through the press release. Many of the publishers will pick up on your attempt to sell your opportunity and will ban your information from being published. If one of these major players in the publishing business decides to pick up your information, they will distribute your release to literally thousands of other publishers and your article may even be picked up and featured by one of the big boys. Ive personally had some of my press releases syndicated and ended up with hundreds of thousands of hits. This type of promotion is powerful if done correctly. If you dont know how to do a press release you can hire a professional marketing specialist to do it for you. Most of the time you can get a professional to write a good press release for about a hundred dollars on up. Believe me its worth every penny of the cost to have it done correctly by someone who knows what they are doing.

There are some of the press release publishers that will distribute your press release for free. Some charge a small fee for each release they publish. The paid versions will normally get a better exposure than the free programs. The paid versions also publish quickly where some of the free publishers may wait weeks to publish. Many times the free versions dont even publish your information. If depends on their work load, the amount of paid releases they have and sometimes is seems like their mood even may play a part in whether they publish or not.

The paid versions of this process typically include better distribution to the news wires and search engines as well. It is my recommendation to go with the paid versions because of the extra value. It takes about the same amount of effort to do it right as it does to do it wrong. Let the system work for you the most effective way possible. In my experience with online marketing there are no shortcuts to get the results you deserve for the efforts you put forth. If you dont understand this whole concept, then acquire the services of a professional early on in any of your projects.

The eBiz Solutions Team is standing by to assist you in your Press Release desires and needs. Call today for your free 30 minute no obligation consultation.

Lets Build Your Business Together

Larry L Miller SEM/SEO Consulting

About the Author:

Larry L Miller

– SEM/SEO Consultant who specializes in promoting clients to Top Positions on Google and other leading search engines. Mr. Miller is the promotions director for

BLM Traders

the leader in

Automated Marketing Systems

. Private Line: 321-594-4405, Skype: larrylmiller121

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By Michelle MacPhearson

Since one of the great benefits of having a MySpace account is making friends, it is important to know how to accept or deny an add new friend request. There are factors to consider in making a decision whether to accept or reject a possible friend. The next section will talk about some of these factors, and also on how to accept or reject a new possible friend.

You must be logged into your own MySpace account first in order to check for new add requests.

You need to decide to receive email notice when you got a new friend requests, its a smart feature. You still need to be logged into your Myspace account to accept or reject the request. Enter the page by:

clicking the “Home” link of your profile

type www.myspace.com into your web browser, and then click log in.

Check for a new friend requests the moment your into your MySpace account.

From your homepage, about half way down on the left side of the page, you will find a box with a mark My Mail. Here you will find links to guide you to execute four tasks.

Tasks include:

viewing your inbox

viewing your sent mail

posting a bulletin

viewing your friend requests

When you enter Friend Request, you can check for any new add requests and also add request with pending approval. The moment you enter, you will to find a request from another MySpace member to be your friend. You may also view pending request you made from this page.

On the Friend Request page, at the left side of the menu you will find a link that says Pending Request. Entering here and you will see friends request you created and are still pending for approval.

Check the MySpace profile of a new friend request before accepting. This will help you in making judgment. These include:

allowing you to compare likes and dislikes

allowing you to see if you know the person from your real life

allowing you to see that this request isn’t really Spam

Its better to check who you are accepting as MySpace friends.

About the Author: Managing your MySpace profile is a breeze with

Badder Adder’s MySpace friend Manger

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How PPC Training Can Improve a Business Performance

by

Seoinstitute

PPC training is very beneficial since it gives one the skills to conduct a successful online marketing campaign. Online marketing is very effective in boosting a company s performance and as a result, if it is done well, the business will increase its sales and profit tremendously.

PPC training is very important since it can help your website generate significant traffic. If you run your own pay per click promotion, there are a number of things that you need to learn if you want the process to be successful. You need training on a few tips and tricks that are necessary to ensure that you campaign works out well and that you stay ahead of your competitors. Even if your promotion is doing well, your business might be lagging behind because your competitors are ahead of you. Thus training is necessary and you will learn a number of very useful things from it. Some of them include:

Identifying terms to use as keywords based on the nature of your business- One of the most successful business marketing techniques that you will learn from PPC training in Delhi is the choice and use of keywords. Keywords are very important since they tell the reader what to expect once they click on the advert. Choosing keywords is a process that requires a consideration of both the nature of the business and the needs of the targeted consumers. Once you have the knowledge, you will be able to choose the appropriate words to use in the adverts.

Creating a successful campaign- After you have learnt how to choose keywords, the next thing you need to learn is to create a pay per click advert that is very compelling. PPC training Delhi will show you how to a campaign that will the targeted users. The campaign is not just about getting many clicks from everyone. A successful campaign is one that attracts many clicks from the targeted audience. The clicks you get from the people you were not targeting are not important since they will not have a positive impact on your business performance.

PPC training in Delhi will also help you to learn when and how to make changes to your campaign. Since the market is not static, you need to change your strategy now and then if you want to remain successful. The training will help you understand the market dynamics and how they relate to pay per click adverts thus giving you the skills to adjust once there is any change.

Pay per click analysis reports contain a lot of useful information but one that may be technical to understand if you are not an expert in this field. This information is very vital since it should influence the decisions you make about your campaign. PPC training Delhi will help you learn how to evaluate such reports by teaching you what the terms and numbers stand for and how you can use them to make changes to your strategy.

The online visibility of a business is very important since it improves the overall performance. A successful pay per click campaign is one of the ways in which a business can improve its online visibility. Thus business owners who wish to increase their websites visibility should invest in this training.

I am the author of this article. I share useful informations about SEO and PPC training Delhi. Seo-Institute

offers best PPC training

by PPC experts. Get PPC Training,SEO Training Institute Delhi,SEO Training, Search Engine Marketing (SEM) and Ad words training in Seo-Institute, a training wing of Techmagnate.

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By James Brown

Many factors must be considered when comparing web-hosting services. Business owners that choose the wrong web hosting service will definitely know it because customers will choose to shop at other retail sites that provide the services one would expect while shopping online such as a professionally designed website with marvelous products and detailed descriptions of those items. Customers will also expect a smooth transition while paying for the items they buy.

Many customers will not realize that there are retail mechanisms working in the background that are responsible for the shopping experience that was enjoyed so much. Those factors that are visual in nature will lie solely on the shoulders of the business owner, but how the web hosting services perform their portion of the contract will show customers if there is a support system in place for them to shop there everyday. Customers avoid shopping at sites that are outdated and especially those that are slow to respond when customers click on a particular product to view it in its entirety.

A web hosting facility is in business to provide a myriad of internet services to an online retail operation. The services are rated on many levels and can be based on two separate viewpoints. The business owner will use comparisons to save money on web hosting fees, and the customer will view the web hosting services based on convenience and speed. Customers will realize web-hosting costs are high if the owner increases prices on the products to accommodate the costs associated with web hosting fees.

Many online shoppers would turn to other websites where web-hosting services are in place and compare the impact of hosting fees to the products that are just like the products on other sites. These price comparisons on like products will be a good comparison tool to use to see if any price gouging is taking place for the sake of paying for web hosting services that are escalated higher than competitors are. The customer is certain to shop at the retail site that gives them the best prices.

Some internet shoppers will use the internet search engines to find the retail sites that have the best web hosting services. The top rated web hosting sites will be checked against the brand listed on perspective shopping sites. The retailers that use those services will be the ones chosen for many shopping trips, and business owners might learn how they were selected after a customer leaves feedback on their shopping experience and tells how they came to the site one late evening.

The website owner will be thankful for the web hosting services that allowed them to have the personal contact with the customer. The email support services provided by a web-hosting firm allow the business owner to send customers order confirmation and additional contact information if the customer preferred to talk with customer service via a telephone. The space allowed for the business site is another service that the customer commented about and the business owner valued that too when they were shopping for a web hosting provider.

About the Author: James Brown writes about

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